In 1977, American Eagle Outfitters opened its first store in the Twelve Oaks Mall in Novi, Mich. It now has further than stores in the United States, Canda, Mexico and Hong Kong. Its family store Aerie, launched in 2006, sells bras, undergarments, loungewear and further. American Eagle sells a wide variety of pants, covers, swimwear, outerwear, shoes and jewelry for men and women, but the retailer is presumably best known for its jeans. American Eagle has also gained fashionability for its commitment to body positivity, inclusivity and unretouched marketing prints.